Vision:
"Your Credit Union is dedicated to provide you with the most effective financial services and wise financial guidance to empower you to make the best decisions for your financial well being. "

CUCNB MISSION:
CUCNB provides leadership to the Credit Union system by empowering member Credit Unions to achieve the Vision.

CUCNB is a:

Leader:
It provides leadership to the Credit Union System of New Brunswick as a credible, trustworthy and accountable leader.

Service Provider:
It offers innovative, relevant and professional services to its members.

Hub:
It links Credit Unions to each other and to the broader Credit Union system and supports the facilitation of co-operative initiatives.

Advocate:
It advocates a flexible legislative and regulatory environment for Credit Unions and promotes compliance therewith.